Startup Course — Team

For those just starting their founder journey, we created an online course to help you master the startup fundamentals!

Introductory Course for Startups

Total lessons available - 15

How to test hypotheses in sprints within a small team
How to test hypotheses in sprints within a small team

The sprint format comes from the Design Sprint, a methodology by Jake Knapp of Google Ventures described in the book “Sprint.”

Duration: 1:36

Who should be on a startup team
Who should be on a startup team

At the early stages of a startup, the team should include people who unconditionally believe in the idea and are ready to work for it without breaks or days off.

Duration: 2:35

How to choose co-founders
How to choose co-founders

Choosing co-founders in every startup is one of the key challenges at the initial stage. Before choosing, a founder must decide whether they need a co-founder at this stage, what tasks will fall on their shoulders, and how responsibilities will be distributed.

Duration: 2:26

Assigning roles within the team
Assigning roles within the team

According to theory, a person cannot combine more than 2, in rare cases 3, roles, so it is important that the team consists of complementary managers.

Duration: 3:01

How to split equity in a company
How to split equity in a company

A common mistake among founders, especially from CIS countries, is the lack of formally assigned shares among co-founders.

Duration: 1:36

What is vesting
What is vesting

Vesting was invented to protect the founder and the company.

Duration: 1:16

When to hire a dedicated growth team instead of growing the product through marketing
When to hire a dedicated growth team instead of growing the product through marketing

The short answer: you need a dedicated growth team once you have found product-market fit and have at least your first proven ways to acquire customers.

Duration: 2:00

How to tell when it's time to hire your first VP of Sales
How to tell when it's time to hire your first VP of Sales

A VP of Sales builds the sales team and owns the revenue plan. We look at how the role differs from a Head of Sales and when it's time to hire one.

Duration: 1:53

How to restructure your company's organization as it grows from 20 to 100+ employees
How to restructure your company's organization as it grows from 20 to 100+ employees

In a team of 20, everyone knows each other, and decisions are made in the hallway.

Duration: 1:39

When a founder should stop managing directly and build management layers
When a founder should stop managing directly and build management layers

A founder becomes a bottleneck not because they work poorly, but because the company has outgrown a structure where everything goes through them.

Duration: 1:48

How to preserve company culture as headcount grows rapidly
How to preserve company culture as headcount grows rapidly

While the team is ten people, culture emerges on its own, in the kitchen and in group chats.

Duration: 1:50

The most common management mistakes founders make when scaling a team
The most common management mistakes founders make when scaling a team

As a team grows, what worked with ten people starts to break. We look at the mistakes founders make most often.

Duration: 1:27

How to build a C-level hiring system when the founder has never hired executives
How to build a C-level hiring system when the founder has never hired executives

Hiring your first executive, such as a CFO or a VP of Engineering, is hard for any founder.

Duration: 1:29

How to delegate operational management while remaining CEO and keeping control of strategy
How to delegate operational management while remaining CEO and keeping control of strategy

Delegating doesn't mean giving up control: you hand off execution, but you are still responsible for the decisions yourself.

Duration: 1:32

Hiring a local team or managing expansion from the head office
Hiring a local team or managing expansion from the head office

When entering a new market, a company must decide who will run the international business: head office staff or a local team.

Duration: 1:10