Total lessons available - 24
Many people think a startup is simply a new company. But opening a coffee shop or a small studio is not the same as launching a startup.
Duration: 2:08
Launching your own startup is an exciting and unpredictable journey. But the first and most important step is finding the right idea.
Duration: 1:32
Metrics have stalled, and the team keeps tweaking the product with small improvements to no avail. That's usually when the word “pivot” comes up.
Duration: 2:53
This is perhaps the hardest question in product management: not “what should we do next?” but “should we keep going at all?”
Duration: 3:09
If you have decided to raise investments, you need to think about when is the best time to do it.
Duration: 3:11
Where can a startup find an investor? The process of searching for investors is very similar to working with a client.
Duration: 6:12
Choosing an investor should be approached very carefully. Before choosing, you need to follow several criteria.
Duration: 9:11
If you have a meeting with an investor coming up, it is best to prepare for it properly.
Duration: 2:52
Any pitch to an investor has one task at the start: to spark enough interest that they agree to the next step.
Duration: 1:53
An investor hears dozens of pitches a week and often decides “interesting or not” within the first few minutes.
Duration: 1:36
Due diligence, the investor's thorough check of a company, is the stage between agreeing on the terms and transferring the money.
Duration: 1:45
Investing is a very important moment in a startup's history, so the terms need to be approached very carefully.
Duration: 6:09
How to build a company structure to achieve stable profits and make the right calculation.
Duration: 3:59
Before receiving investments from an investor, it is important to discuss their degree of participation in the startup.
Duration: 3:18
You need to agree right away on what reporting the investor expects from the startup.
Duration: 2:41
Many founders wait until the money has almost run out and only then rush to look for investors. This is one of the most common and costly mistakes.
Duration: 2:07
There is no single right number of rounds. It is determined not by the calendar but by what exactly the company needs to reach its next important goal.
Duration: 2:10
When you raise new money, your existing investors don't go anywhere. New investors will definitely talk to them and see how they behave.
Duration: 1:44
You need to optimize and scale at different times: optimization while you are searching for a working model, scaling once the model already works.
Duration: 2:08
You can grow by selling more to the same customers, entering new markets or creating new products. The Ansoff matrix helps you pick a path and assess the risk.
Duration: 1:50
Entering an international market is a serious strategic decision.
Duration: 1:47
Operational efficiency means more value from the same or fewer resources without losing quality, not blunt cost-cutting.
Duration: 1:14
When moving from a startup to a full-fledged company, the main task is to stop depending on the founder's personal involvement in every operation.
Duration: 1:22
