We Invested in the WINEST Startup

We are pleased to announce our investment in WINEST, a platform powered by Digital Sommelier technology. Its AI algorithm helps wine lovers choose the wine that best matches their personal taste.

The service combines personalized recommendations, a selection curated by sommeliers from Gault&Millau’s “World’s Best 10” list, and convenient delivery.

⚖️ Market and Outlook

The online alcohol sales market is growing rapidly: it reached $56.7 billion in 2023 and is forecast to hit $65 billion in 2024. Wine accounts for 40% of this market, which makes WINEST part of a global trend. The compound annual growth rate (CAGR) of the wine market in Europe is expected to be 4.65% from 2024 to 2029, and 4.28% globally.

❗️Consumer Pain Points

Today’s shoppers often struggle when choosing a wine:

— 75% rely on the label, which can lead to disappointment;

— The huge selection makes choosing difficult;

— Comparing prices and characteristics takes time.

✅ The WINEST Solution

WINEST is not just an online store but a platform that helps shoppers find the perfect wine. Its key features:

— Personalized recommendations based on an interactive quiz and advice from a digital sommelier;

— Curated wines from small producers and selections of top products;

— Loyalty programs: discounts, cashback, and birthday gifts;

— Fast delivery, a referral program, and regular promotions.

We are confident that WINEST will become a leader in the online wine sales market, making the selection process simple and the purchase inspiring. This startup is changing the way people consume wine, giving customers access to the world’s best wines.

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